The Newseum wanted to give visitors a deeper sense of the historical depth surrounding some of the physical objects in the museum. They tapped IMG to create The Berlin Wall VR Experience. To create this immersive experience, we collaborated with museum staff, and other partners, to develop a storyline. From there, we modeled the 1980s Berlin cityscape, highlighted key visuals and defined the user experience using the Unity game engine.
The interactive plays back on the HTC VIVE, a high-level VR system running on powerful computers, featuring two freestanding motion sensors and handheld controllers. This setup allows users to drive their virtual experience through physical action. The Newseum exhibit features four separate stations for the seven-minute experience, allowing an average of 100 visitors per day.